- Update, optimize, and maintain websites, including content updates, visual enhancements, and performance utilizing (HTML, CSS, JavaScript, and Ajax)
- Designed, developed, and managed all digital marketing plans and implemented best practices in Search Engine Optimization, Social Media, and Email Marketing in support of business objectives for traffic, page views, and eCommerce revenue
- Analyzed traffic statistics and customer behavior to spot trends for overall traffic increase.
Senior Web Developer/Digital Marketing Director, Micro DataNet, Cranford, NJ 2013–14
Internet Marketing/IT Coordinator, Somfy North America, Dayton, NJ 2013
Business Manager/District Trainer, The Walking Company, Paramus, NJ 2006–10
Web Developer/Administrator, HAA, New York City, NY 2005–08
- Successfully developed, maintained, and organically SEO optimized 5 websites and 1 multi-lingual site and increased its daily traffic by 960% from previous developments.
- Implemented, and executed digital marketing initiatives which succeeded #1 in SERP rankings to maximize website visitor traffic.
- Performed SEO, SEM, and SMO, SMM strategies and analyzed their results utilizing data analysis tools to enhance performance and SERP rankings of websites within budgets.
- Successfully designed eCommerce websites and cloud based shopping cart platforms for clients and implemented integrated applications to maximize productivity.
- Monitored and managed Salesforce cloud based CRM system and all social media channels.
- Managed all email marketing campaigns and implemented seamless automations.
- Professionally designed, created, and modified web sites for clients. Analyzed user needs to implement web site content, graphics, performance, and capacity.
- Successfully integrated web sites with other computer applications. Converted written, graphic, audio, and video components to compatible web formats by using software designed to facilitate the creation of web and multimedia content.
- Seamlessly deployed search marketing tactics to increase visibility and engagement with content, products, and services in internet-enabled devices or interfaces.
- Examined search query behaviors on general and specialty search engines and other internet-based content.
- Analyzed research, data, and technology to understand user intent and measured outcomes for ongoing optimization.
- Leveraged site and organic search keyword reporting to find landing pages and keywords.
Internet Marketing/IT Coordinator, Somfy North America, Dayton, NJ 2013
- Develop, maintain, and update company’s websites somfysystems.com and somfypro.com utilizing web standards.
- Performed SEO, SEM, and SMO strategies and analyzed their results using data analysis tools to enhance performance and high page rankings of websites within budgets.
- Led multiple projects within the marketing team and IT department.
- Successfully involved with all types of IT functions such as workstations, Active directory administration, office tools, local networks, servers and hardware maintenance.
- Provided IT support to all 5 locations in North America from corporate headquarters in NJ.
Business Manager/District Trainer, The Walking Company, Paramus, NJ 2006–10
- Successfully managed multiple profitable store locations in Northern New Jersey, responsibilities involved staffing, marketing, merchandising, client relations, and team training/development.
- Effectively led by example with a high standard of professional behavior and in increased sales above goal for 27 straight months to gain recognition of top district store.
- Distributed exceptional client relations by utilizing strategic customer management tools.
- Recognized by directors as a leader among my peers for deploying leadership qualities.
Web Developer/Administrator, HAA, New York City, NY 2005–08
- Managed web environment design, deployment, development, and maintenance activities. For multiple websites utilizing web tools and standards.
- Effectively installed, maintained, and enhanced all communication systems and database.
- Successfully directed and performed multiple projects throughout the year under the direction of the executive director.
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Why #13 |
Here is my story.
I can explain why I chose the red number 13 on my website logo. Those who know me like my family and friends already know but to make it clear to you why this number has become meaningful to me. Please read on... Instead of giving you a long spiel, I will show you images and videos in a timeline form.
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